Make or Break

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‘Life is the sum of all your choices’ Albert Camus

One single decision can make a business or bring it to its knees. Journalist Owen Bennett-Jones dives into the world of high stakes decision-making as he speaks to the business leaders who risked it all to win.

Make or Break – Episode 10

Episode 10: Mum’s the word – Justine Roberts

You’ve got the big idea but no funds, do you go it alone or take up a problematic partnership?

In this episode of Make or Break, we meet founder of Mumsnet, Justine Roberts, who through sheer perseverance, grew a penniless new internet business into the UK’s biggest network network for parents.

At the turn of the millennium, the dotcom bubble was about to burst when Roberts found herself raising funds for a new internet business. Inexperienced and coming up against reluctant investors and troubling terms and conditions, Roberts found herself in a difficult position, call it quits or change her tack.

This Podcast is brought to you by Radio Wolfgang for Auddy

It was presented by Owen Bennett Jones and it featured Justine Roberts

It was produced by John Jo Devlin and Eli Block and the Executive Producer was Ellie DiMartino

With support from The Open University – www.openuniversity.co.uk/management


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Transcript

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